Leverage the most popular blogging software in the world, used by more than 60 million people, to produce a professional sales blog with all features you need to achieve your business objectives.
Benefit from a powerful plugin that handles all the important behind the scenes activities, from security and content delivery to social sharing buttons and widget displays.
Track the impact of your blog and adjust your marketing strategy accordingly using Google Analytics, the #1 analytics software for assessing user interaction.
Broaden your reach and improve your SEO on Bing, the second most popular search engine, by registering your blog with Bing Webmaster Tools.
Give your readers maximum flexibility by allowing them to subscribe to receive new posts or comments in their email inbox and leave a comment simply by hitting reply.
Increase engagement and build community around your content with a powerful social commenting engine that supports real-time conversations and social curation.
Become a Social Selling Ninja
Becoming a social selling ninja is all about making yourself more relevant with clients and prospects. It’s giving them what they need, when and where they want it. To start down the path towards full ninja status, you need a strong sales blog filled with valuable content. Your blog should act as a repository… Read more
To Tag or Not to Tag
Strategic, thoughtful content organization plays a significant role in the success of your blog. A well-organized blog makes it easier for readers to find the topics that most interest them and allows for seamless sharing to other social channels. There are two primary ways you can organize your blog content… Read more
Guest Post: Is the Cold Call Dead?
Guest Post by Anthony Lobosco, Cisco Systems The cold call and follow-up email, a long-time weapon in the arsenal of a salesperson, is very inefficient at recruiting leads when compared to the more modern method of social selling. Instead of slamming my customers with emails about local events, product webinars, and… Read more
The Importance of Good Design
Compelling content that hits its target is the most important component of a high-performing blog. But without good supporting design, that amazing review or new product can be diminished, or worse, never even seen. A clean, attractive design for your blog is an important contributor to establishing legitimacy and increasing readership, bringing the… Read more